Think about how you will look for the data in question one year from now. This usually gives some idea what the main denominator is. Is it the name of a molecule? A customer? After you decide, consider this to be your project name.
Consider different aspects that describe your data. The name of a project, experiment, or task card may include the name of a researcher working on it, when it was done, who it is for, what it is targeting, what is the end product, what was the method, and so on.
Give thought to templates. To save time in digital environments, we like to copy-paste things. Think about how you could parse your work into units that could serve you as templates – this will help you deduce what a task, an experiment, or a project should be, and how to name it.